We're PartsMatch

PartsMatch is a Wholesale B2B marketplace for powersports and marine dealers

Our Mission

Is to help powersport and marine dealers win by making it easy to source the parts they need and offload the ones they don’t. 

Our Vision

A future where powersports and marine dealers are sourcing the parts they need quickly, have limited obsolete inventory, short RO times, and increased profits, all while eliminating waste for a more sustainable world.

Our Story

Like many powersports and marine dealerships, PartsMatch traces its roots to a family business: Island Motorcycle Company in Victoria, BC. Skyler and Griffin spent their summers working for their dad in the parts department.

Growing up in a family deeply involved in the powersports industry, Skyler and Griffin were exposed to the challenges faced by dealerships, like long lead times for sourcing parts and frozen capital tied up in idle and obsolete inventory.

During their summer job at Island Motorcycle Company, Skyler and Griffin were tasked with selling a trailer full of parts that the General Manager had purchased from another dealership for a discount.

Realizing the potential value, Skyler, Griffin, and their close friend Marisa Shorrock tried to find a way to sell these parts online. They soon discovered, however, that no efficient solution existed for tackling this problem, which motivated the trio to create a better solution, PartsMatch.

In the winter of 2023, Skyler Wilson, Griffin Wilson, and Marisa Shorrock founded PartsMatch while pursuing their studies at Yale University and launched the company in early 2024.

At PartsMatch, our mission is to help powersports and marine dealers win. Period.

Meet the Team

Skyler Wilson
Co-founder

Skyler is the technical founder on the team and possesses excellent software development skills. He is a recent graduate of Yale university where he earned a B.A. in Economics and a certificate in Data Science.

Griffin Wilson
Co-founder

Griffin recently graduated from Yale University B.A. in English. Griffin has over five years of experience in the powersports industry, working both in sales and the parts department.

Marisa Shorrock
Co-founder

Marisa is a recent Yale University graduate receiving a B.A. in Economics. She has over five years of marketing and consulting experience for professional sports teams and consumer product brands.

PartsMatch Advisory Board

Tom Wilson
Advisor

Tom Wilson is the Chief Advisor of PartsMatch and the driver of the initial idea for the company. He is a highly accomplished business leader, CA, CPA, and entrepreneur with over 25 years of experience in the automotive and motorsports industry.

Doug Shaw
Advisor

Doug Shaw is a seasoned industry professional with 45 years of experience in automotive inventory management as the both a parts manager and director of fixed operations for a major auto group in Canada.

Brian Smith
Advisor

Brian Smith is an experienced entrepreneur with over 30 years in business. As part of Edmonton’s Entrepreneurs Organization, he mentors young business owners, helping them grow their business. Brian currently serves as Vice President at Western Engineered Containment in Alberta.

Interested in Learning More? Book a Demo With a Founder

Skyler Wilson
Co-founder

Skyler Wilson is the co-founder and CEO of PartsMatch. He is a recent graduate of Yale university where he earned a B.A. in Economics and a certificate in Data Science. He has over 5 years of experience in the automotive industry in both parts and sales. Skyler co-founded PartsMatch in the fall of 2022 after trying to reduce parts obsolescence and increase parts sales at his family’s motorcycle dealership the previous summer. Skyler is the technical founder and visionary that drives PartsMatch. He primarily works on the company’s AI automation tools and helps maintain the code base for the B2B Marketplace.

Skyler grew up in Edmonton, Alberta and currently resides in Victoria, BC. He was a member of the national championship men’s Lacrosse team at Yale, in his free time he enjoys photography, running and hiking. Skyler comes from a family with a rich history in the Automotive business. In addition to building PartsMatch, Skyler hopes to spend time traveling the world.

Griffin Wilson
Co-founder

Griffin Wilson graduated from Yale University in 2024 with a BA in English. Griffin has over five years of experience in the automotive industry, working both in sales and the parts department. In September 2022, while studying at Yale University, Griffin co-founded PartsMatch with his identical twin brother, Skyler, and their friend, Marisa after trying to reduce parts obsolescence and increase parts sales at his family’s motorcycle dealership the previous summer. His main role at PartsMatch is to spearhead the company’s sales effort and to manage daily operations. 

While at Yale, Griffin was a member of the Ivy League Champion men’s lacrosse team. He is also an avid runner and cyclist competing in ultra-trail races and Gran Fondos. 

Marisa Shorrock
Co-founder

Marisa recently graduated from Yale University with a B.A. in Economics. She has over five years of marketing and consulting experience for professional sports teams and consumer product brands. As a walk-on to the Yale Women’s Soccer team, Marisa has a history of embracing challenges and creating solutions.  Marisa’s role at PartsMatch is to manage the company’s finances, taxes, back office operations, and support daily operations. Marisa brings a unique blend of strategic insight and a results-oriented approach to drive sustainable growth and maximize customer value. 

Currently, Marisa is pursuing a degree at the University of North Carolina at Chapel Hill while playing for their 21-time national champions women’s soccer program.

Marisa grew up all across the world: New York City, NY; Hong Kong, China; and finally, Westport, CT. She currently resides in Chapel Hill, NC. In her free time, she loves playing guitar, writing songs, and cooking (albeit a work in progress).

Tom Wilson
Chief Go-to-Market Officer

Tom Wilson is the Chief Go-to Market Officer of PartsMatch. He is a highly accomplished business leader, CA, CPA, and entrepreneur with over 25 years of experience in the automotive and motorsports industry. Tom has extensive experience in the automotive industry; he is the owner of Island Motorcycle Company, which sells BMW, Ducati, Triumph, Indian, Zero, Royal Enfield, and Slingshot. Tom also serves as the Co-Owner of Seamed Services, a leading provider of time-sensitive medical services to the cruise line industry. He also served as President and CEO of Ericksen Auto Group for over a decade. He was the Dealer Principal of several brands, including Nissan, Infiniti, Mazda, Mercedes-Benz, Sprinter, Smart, Volkswagen, and Porsche, before successfully merging Ericksen Auto Group with Go Auto in 2009, where he took on the role of COO. Tom was also the dealer principal of Mercedes-Benz Heritage Valley, Melody Ford and Chalet Chevrolet GMC and the former CEO of Canadian National Auto Loans.